Strategic fashion management : concepts, models and strategies for competitive advantage /
Thind, Ranjit, 1977-
Strategic fashion management : concepts, models and strategies for competitive advantage / Ranjit Thind. - viii, 168 pages ; 24 cm
Includes bibliographical references and index.
The business environment: industry dynamics and value drivers -- Emerging markets: a new paradigm -- Strategy: creating and capturing a competitive advantage -- Creating winning business models: past, present and future -- Brand management: leveraging the fundamentals -- Innovation driven growth: the formula for success -- Mergers and acquisitions: deal strategy, execution and integration -- Management and leadership: approaches, styles and activities -- Culture and inclusion: capabilities, diversity and action -- Work-life harmony: strategies for successful assimilation -- The future of fashion: a new reality.
9781138064546 (hardback : alk. paper) 9781138064553 (pbk. : alk. paper)
2017014241
Fashion merchandising--Management.
Clothing trade--Management.
Strategic planning.
HD 9940 / T45 2018
Strategic fashion management : concepts, models and strategies for competitive advantage / Ranjit Thind. - viii, 168 pages ; 24 cm
Includes bibliographical references and index.
The business environment: industry dynamics and value drivers -- Emerging markets: a new paradigm -- Strategy: creating and capturing a competitive advantage -- Creating winning business models: past, present and future -- Brand management: leveraging the fundamentals -- Innovation driven growth: the formula for success -- Mergers and acquisitions: deal strategy, execution and integration -- Management and leadership: approaches, styles and activities -- Culture and inclusion: capabilities, diversity and action -- Work-life harmony: strategies for successful assimilation -- The future of fashion: a new reality.
9781138064546 (hardback : alk. paper) 9781138064553 (pbk. : alk. paper)
2017014241
Fashion merchandising--Management.
Clothing trade--Management.
Strategic planning.
HD 9940 / T45 2018