Visual content marketing : leveraging infographics, video, and interactive media to attract and engage customers /

Gamble, Stephen,

Visual content marketing : leveraging infographics, video, and interactive media to attract and engage customers / Stephen Gamble. - xvii, 346 pages : color illustrations ; 20 cm

Includes index.

Acknowledgements -- About the author -- About the content -- About frame concepts -- Dedication -- Foreword -- References -- Prologue: a call to visual action about the author and this book -- First-hand knowledge of communication challenges and visual solution -- Presented from the perspective of a business person, not a designer about this book -- Main sections.

9781119157434 (pbk.)


Internet marketing.

HF 5415.1265 / G36 2016



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