The Starbucks experience : 5 principles for turning ordinary into extraordinary.
Michelli, Joseph A.
The Starbucks experience : 5 principles for turning ordinary into extraordinary. - New York : McGraw-Hill, 2006. - xiv, 208 p. : illus. ; 22 cm.
Includes bibliography, reader's guide and index.
How did Starbucks turn a cup of coffee into a worldwide business phenomenon? With unique access to Starbucks personnel and resources, Joseph Michelli isolated the 5 key leadership principles that transformed an ordinary idea into an extraordinary experience.
0071477845 (alk. paper)
200616788
Starbucks Coffee Company.
Success in business--Handbooks, manuals, etc.
The Starbucks experience : 5 principles for turning ordinary into extraordinary. - New York : McGraw-Hill, 2006. - xiv, 208 p. : illus. ; 22 cm.
Includes bibliography, reader's guide and index.
How did Starbucks turn a cup of coffee into a worldwide business phenomenon? With unique access to Starbucks personnel and resources, Joseph Michelli isolated the 5 key leadership principles that transformed an ordinary idea into an extraordinary experience.
0071477845 (alk. paper)
200616788
Starbucks Coffee Company.
Success in business--Handbooks, manuals, etc.