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onsumer Behavior: A Practical Approach to Consumer Understanding /

Predrito Real Pereda ; Purisima Pedrialva Pereda

onsumer Behavior: A Practical Approach to Consumer Understanding / Pereda, Pedrito Real. - Manila, Philippines : Unlimited Books Library Services and Publishing Inc., c2015. - xv, 267 pages : illustrations ; 23 cm.

Includes bibliography

ISBN: 978-971-9654-04-9

Subjects--Topical Terms:
Consumer behavior--Social aspects
Consumer behavior
Consumption (Economics)--Social aspects
Marketing research

LC Class. No.: FIL HF / 5415 P47 2015

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