MARC details
| 000 -LEADER |
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| fixed length control field |
03033cam a22003978i 4500 |
| 001 - CONTROL NUMBER |
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| control field |
A7894CAD50B74A4E96975C9A3E18D026 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20240805134101.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
131025s2015 mau b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2013039406 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0133506320 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780133506327 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| Modifying agency |
DLC |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HD 62.7 |
| Item number |
S27 2015 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
657/.9042 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Scarborough, Norman M. |
| 245 00 - TITLE STATEMENT |
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| Title |
Entrepreneurship and effective small business management / |
| Statement of responsibility, etc. |
Norman M. Scarborough, Presbyterian College, Jeffrey R. Cornwall, Belmont University. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Eleventh Edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
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| Place of production, publication, distribution, manufacture |
Boston : |
| Name of producer, publisher, distributor, manufacturer |
Pearson, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2015] |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2015 |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
xxvii, 908 pages ; |
| Dimensions |
29 cm |
| 336 ## - CONTENT TYPE |
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| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
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| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
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| Carrier type term |
volume |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographical references (pages 846-883) and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
Preface -- Acknowledgments -- The challenge of entrepreneurship -- Entrepreneurs : the driving force behind small business -- Building the business plan : beginning considerations -- Strategic management and the entrepreneur -- Choosing a form of ownership -- Franchising and the entrepreneur -- Buying an existing business -- Conducting a feasibility analysis and crafting a winning business plan -- Building a business plan : financial issues -- Creating a solid financial plan -- Managing cash flow -- Building a business plan : marketing your company -- Building a guerrilla marketing plan -- Creative use of advertising and promotion -- Pricing and credit strategies -- Global marketing strategies -- E-commerce and entrepreneurship -- Putting the business plan to work : sources of funds -- Sources of equity financing -- Sources of debt financing -- Location and layout -- Location,layout,and physical facilities -- Managing a small business : techniques for enhancing profitability -- Supply chain management -- Managing inventory -- Managing people : a company's most -- Valuable resource -- Staffing and leading a growing company -- Legal aspects of small business : succession, ethics,and government regulation -- Management succession and risk management strategies in the family business -- Ethics and social responsibility : doing the right thing -- The legal environment : business law and government -- Regulation -- Appendix: sample business plan : my friends' bookstore -- Cases -- Endnotes -- Index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Entrepreneurial and Effective Small Business Management, reflects this edition's emphasis on the entrepreneurial process. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
New business enterprises |
| General subdivision |
Management. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
New business enterprises |
| Geographic subdivision |
United States |
| General subdivision |
Management. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Small business |
| General subdivision |
Management. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Small business |
| Geographic subdivision |
United States |
| General subdivision |
Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Cornwall, Jeffrey. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Book |