Buy Now, Pay Later: Impulse Purchasing Behavior Of Gen-z Users Of Spaylater And Lazpay Later In Manila City/ (Record no. 29597)

MARC details
000 -LEADER
fixed length control field 03260nam a22003377a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250327164448.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250327b |||||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency TUPM
Language of cataloging English
Transcribing agency TUPM
Modifying agency TUPM
Description conventions rda
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number BTH HD 28
Item number B45 2025
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Beltran, Veronica Faye F.
Relator term author
245 ## - TITLE STATEMENT
Title Buy Now, Pay Later: Impulse Purchasing Behavior Of Gen-z Users Of Spaylater And Lazpay Later In Manila City/
Statement of responsibility, etc. Veronica Faye F. Beltran, Krista Leigh D. Fajardo, Beatrice Reana L. Malapad, Braille Alexis C. Manalansan, Marielle Joy L. Marino, Xam-ace A. Moya and Kirsten Vench M. Roxas.--
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Technological University Of The Philippines, Manila.
Date of publication, distribution, etc. 2025
300 ## - PHYSICAL DESCRIPTION
Extent x, 101 pages.
Dimensions 29 cm
336 ## - CONTENT TYPE
Source rdacontent
337 ## - MEDIA TYPE
Source rdamedia
338 ## - CARRIER TYPE
Source rdacarrier
500 ## - GENERAL NOTE
General note Bachelor's thesis
502 ## - DISSERTATION NOTE
Dissertation note College of Liberal Arts.--
Degree type Bachelor Of Science In Business Administration Major In Industrial Management:
Name of granting institution Technological University Of The Philippines, Manila.
Year degree granted 2025
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographic references and index.
520 ## - SUMMARY, ETC.
Summary, etc. Buy Now, Pay Later has been introduced to the consumers in the Philippines. While several<br/>brands and platforms have adapted its features, online shops such as Shopee and Lazada<br/>stands out in utilizing it. This paper aimed to conduct a quantitative study to specifically<br/>investigate consumers who actively use SPayLater and/or LazPayLater, and how it<br/>associates with their impulse purchasing behavior. This research employs quantitative,<br/>utilizing descriptive and correlational techniques, that targets a sample of 195 respondents<br/>from Generation Z, aged 18 to 27, who reside in Manila City and actively use SPayLater<br/>or LazPayLater services. A two-week period survey was conducted to collect responses,<br/>ensuring sufficient data to analyze the relationship between BNPL usage and impulsive<br/>buying behavior. Findings reveal a moderate positive correlation between BNPL<br/>availability and impulsive purchases, driven by the factors like promotional offers,<br/>discounts, convenience, and affordability while most respondents demonstrate financial<br/>literacy, recognizing risks emphasizing the need for a much improved consumer education<br/>for existing and future users. Recommendations include expanding research geographically,<br/>exploring long-term debt management, investigating psychological drivers of impulsive<br/>buying, and enhancing financial literacy programs to enhance knowledge about this subject.<br/>By shedding light on the effects of BNPL services on impulsive buying, this study hopes<br/>to provide valuable insights to promote responsible spending, advance financial education,<br/>and design consumer-friendly, user-centered payment services tailored to diverse<br/>demographic and behavioral trends.<br/>Keywords: Generation Z, Paylater, Impulse purchasing, Financial literacy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Financial Literacy
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Fajardo, Krista Leigh D.
Relator term author
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Malapad, Beatrice Reana L.
Relator term author
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Manalansan, Braille Alexis C.
Relator term author
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Marino, Marielle Joy L.
Relator term author
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Moya, Xam-ace A.
Relator term author
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Roxas, Kirsten Vench M.
Relator term author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Bachelor's Thesis CLA
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     TUP Manila Library TUP Manila Library Thesis Section-2nd floor 03/27/2025 BTH-5858   BTH HD 28 B45 2025 BTH0005858 03/27/2025 c.1. 03/27/2025 Bachelor's Thesis CLA



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