MARC details
| 000 -LEADER |
| fixed length control field |
02701nam a22003377a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250702105935.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
250702b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
TUPM |
| Language of cataloging |
English |
| Transcribing agency |
TUPM |
| Modifying agency |
TUPM |
| Description conventions |
rda |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
BTH HD 28 |
| Item number |
A93 2025 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Ayade, Princess |
| Relator term |
author |
| 245 ## - TITLE STATEMENT |
| Title |
The emergence of cloud kitchens: assessing impact on Modern restaurant operations and customer behavior/ |
| Statement of responsibility, etc. |
Princess Ayade, Jhennesis De Guzman, Kaiel Andrae, Rolinda Durian, Angelyn Elloraba, and Ayman Kour.-- |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Manila: |
| Name of publisher, distributor, etc. |
Technological University of the Philippines, |
| Date of publication, distribution, etc. |
2025. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xiv, 223pages: |
| Dimensions |
29cm. |
| 336 ## - CONTENT TYPE |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
| General note |
Bachelor's thesis |
| 502 ## - DISSERTATION NOTE |
| Dissertation note |
College of Liberal Arts.-- |
| Degree type |
Bachelor of science in business administration major in Industrial management: |
| Name of granting institution |
Technological University of the Philippines, |
| Year degree granted |
2025. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographic references and index. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
The rise of cloud kitchens, or virtual kitchens, has disrupted the food service<br/>industry by introducing a delivery-only business model, addressing modern consumer<br/>demands for convenience, affordability, and flexibility. This study examines cloud<br/>kitchen operations in Metro Manila, Philippines, analyzing operator demographics,<br/>operational challenges, and customer perceptions, including factors influencing<br/>satisfaction, loyalty, and behavior. A descriptive research design was utilized, employing<br/>a survey of cloud kitchen operators. Data were gathered via surveys from 25 virtual<br/>kitchen operators. Findings reveal that cloud kitchens excel in cost efficiency, food<br/>quality, and service speed but face challenges in maintaining customer engagement and<br/>delivery efficiency. The study highlights the potential of cloud kitchens as a<br/>transformative force in the restaurant industry, offering insights for businesses looking<br/>to optimize operations and enhance customer experience. Recommendations include<br/>focusing on industry-wide standards and technological integration to improve operational<br/>efficiency, developing customer loyalty and satisfaction strategies tailored to operators’<br/><br/>personal circumstances, and introducing supportive frameworks that address civil-status-<br/>related disparities, particularly in quality control and market competition. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Cloud kitchen |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Customer behavior |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Food service industry |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
De Guzman, Jhennesis |
| Relator term |
author |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Delos Santos, Kaiel Andrae |
| Relator term |
author |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Durian, Rolinda |
| Relator term |
author |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Elloraba, Angelyn |
| Relator term |
author |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Kour, Ayman |
| Relator term |
author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Bachelor's Thesis CLA |
| Suppress in OPAC |
No |