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Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy and Joseph P. Cannon

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006.Edition: 10th edDescription: xl, 638 p. : col. ill. ; 28 cmContent type:
Media type:
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ISBN:
  • 9781260092127
Subject(s): LOC classification:
  • HF  5415 P47 2019
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Item type Current library Collection Shelving location Call number Copy number Status Date due Barcode
Book Book TUP Manila Library NFIC General Circulation Section-GF HF 5415 P47 2019 (Browse shelf(Opens below)) c.1. Available P00031734

Includes bibliographical references and indexes.

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