Good products, bad products : essential elements to achieving superior quality / James L. Adams.
Material type:
TextPublication details: New York : McGraw-Hill, c2012.Description: xiv, 255 p. ; 24 cmISBN: - 9780071782401 (hardback)
- 0071782400 (hardback)
- 658.4/013 23
- HF 5415.157 A33 2012
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TUP Manila Library | General Circulation Section-GF | HF 5415.157 A33 2012 (Browse shelf(Opens below)) | Available | D00003338 |
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| HF 5415.153 B45 2011 The McGraw-Hill 36-hour course : product development / | HF 5415.153 K83 1988 Managing new products : competing through excellence / | HF 5415.153 N52 2022 Entrepreneurial marketing : how to develop customer demand / | HF 5415.157 A33 2012 Good products, bad products : essential elements to achieving superior quality / | HF 5415.2 K53 1991 Marketing research : an applied approach / | HF 5415.2 M37 2017 Marketing research / | HF 5415.2 N37 2003 Marketing research : text and cases. |
Includes bibliographical references and index.
This is a book on quality. It focuses on products of technology and industry and argues that in the long term, the best products prevail, positively affecting and advancing the individuals, organizations, and nations that produce and use them as well as the human race as a whole.
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