Hue-create nothing is an empty canvas: (a feasibility study) / Nicole Katrina M. Cordero and Darrell D. Jayvier .--

Bachelor's thesis

College of Liberal Arts .-- Bachelor of Science in Entrepreneurship: Technological University of the Philippines, 2024.

Includes bibliographic references and index.

Hue-Create is a creative business offering customizable DIY (Do-It-Yourself) kits
designed for individuals looking to express their creativity through fun, hands-on projects.
Its product line includes basic kit (Acrylic paints, brushes and sealer glue), prima kit
(Cream glue with cutesy charms), keychain kits (molded keychain, acrylic paint, and
brushes), all equipped with quality, non-toxic materials and easy-to-follow instructions.
The business caters primarily to students, young professionals, and hobbyists who enjoy
crafting as a form of relaxation and personal expression. Hue-Create operates from a booth
located in Barangay Moonwalk, Parañaque City, strategically placed to capture high foot
traffic while maintaining low operational costs. The business leverages social media
platforms such as Instagram, Facebook, and TikTok to engage with its target audience,

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using DIY tutorials and community-building efforts to boost brand visibility. Financial
projections indicate strong profitability, with a break-even point expected within five

months. Beyond financial goals, Hue-Create emphasizes sustainability by using eco-
friendly materials and supporting local young adults, students, and anyone who enjoy
personalize customization. The company’s commitment to promoting creativity,
community engagement, and environmental responsibility positions it for success in the
growing DIY craft market.