Cooper, Donald R.

Business research methods / Donald R. Cooper, Pamela S. Schindler. - 11th ed. - New York : McGraw-Hill/Irwin, �2011. - xxii, 761 pages : illustrations (chiefly color), map ; 29 cm. - The McGraw-Hill/Irwin series in operations and decision sciences. . - McGraw-Hill/Irwin series operations and decision sciences. .

Includes bibliographical references (pages 688-713) and indexes.

The Eleventh Edition of Business Research Methods continues to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods.

0071289224 0073373702 (alk. paper) 9780071289221 9780073373706 (alk. paper)

2010019201


Industrial management--Research.

HD30.4 / .E47 2011