Oates, Caroline, <br/><br/>
Conducting focus groups :  for business and management students / 
Caroline Oates & Panayiota J. Alevizou. 
 - [xiv], 90 pages ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781473948228 (paperback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business--Research--Methodology.<br/>Management--Research--Methodology.<br/>Focus groups.
<br/><br/><label>LC Class. No.: </label>HD 30.4   / O28 2018