Marketing research / 
William Zikmund, Steven D'Alessandro, Ben Lowe, Hume Winzar, Barry J. Babin. 
 - 4th Asia- Pacific edition. 
 - xxx, 602 pages :  colour illustrations ;  26 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes biblioraphical references and index. 
<br/><br/><label>ISBN: </label>9780170369824 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research--Textbooks.<br/>Marketing research--Study and teaching.<br/>Marketing research--Problems, exercises, etc.
<br/><br/><label>LC Class. No.: </label>HF 5415.2   / M37 2017