Argenti, John.

Corporate planning: a practical guide. - London, Allen & Unwin, 1968. - 3-272 p. illus. 23 cm. - Studies in management, no. 2 .

Corporate Planning is concerned with problems of the kind that can only be tackled by the top levels of company management: it is true that its influence is felt at every level of company and it extends to every part and activity, but its prime functions is to examine and illuminate decisions on overall company strategy at the top.

68105245

B68-01968


Business planning.

HD 38 / A73 1968

658.4