Introduction to arts management /
Jim Volz.
- [Third edition].
- xv, 274 pages ; 24 cm
- Introductions to theatre .
- Introductions to theatre. .
"First edition published as How to run a theatre in 2004 by Back Stage Books, an imprint of Watson-Guptill Publications, a division of VNU Business Media, Inc. Second edition published in 2011 by Bloomsbury Methuen Drama."--Title page verso.
Includes bibliographical references (pages 261-268) and index.
An overview of arts management and life management -- A personnel overview : producers, artistic directors, and managing directors--executive staff strategic planning -- Board of trustee management and the arts -- Strategic planning for the arts -- Personnel management and human resources -- Fundraising for the arts : basic strategies for the twenty-first century -- Marketing the arts in the twenty-first century -- Budgeting and financial management -- Surviving in a competitive field.