Acierto, Marife Agustin <br/><br/>
Pricing strategy / 
Marife Agustin-Acierto, Gilfred Abad Acierto, edited by Saturnina L. Gomez 
 - xiv, 349 pages :  illustrations ;  29 cm. 
<br/><br/>Includes bibliography and webliography 
<br/><br/><label>ISBN: </label>9786214270897 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pricing--Marketing.<br/>Pricing strategies.<br/>Marketing management.<br/>Consumer behavior.<br/>Business decision making.
<br/><br/><label>LC Class. No.: </label>FIL HF 5416.5   / A25 2022