Hue-create nothing is an empty canvas: (a feasibility study) /
Nicole Katrina M. Cordero and Darrell D. Jayvier .--
- Manila: Technological University of the Philippines, 2024.
- viii, 228pages: 29cm.
Bachelor's thesis
College of Liberal Arts .--
Includes bibliographic references and index.
Hue-Create is a creative business offering customizable DIY (Do-It-Yourself) kits designed for individuals looking to express their creativity through fun, hands-on projects. Its product line includes basic kit (Acrylic paints, brushes and sealer glue), prima kit (Cream glue with cutesy charms), keychain kits (molded keychain, acrylic paint, and brushes), all equipped with quality, non-toxic materials and easy-to-follow instructions. The business caters primarily to students, young professionals, and hobbyists who enjoy crafting as a form of relaxation and personal expression. Hue-Create operates from a booth located in Barangay Moonwalk, Parañaque City, strategically placed to capture high foot traffic while maintaining low operational costs. The business leverages social media platforms such as Instagram, Facebook, and TikTok to engage with its target audience,
v using DIY tutorials and community-building efforts to boost brand visibility. Financial projections indicate strong profitability, with a break-even point expected within five
months. Beyond financial goals, Hue-Create emphasizes sustainability by using eco- friendly materials and supporting local young adults, students, and anyone who enjoy personalize customization. The company’s commitment to promoting creativity, community engagement, and environmental responsibility positions it for success in the growing DIY craft market.