A proposed handicrafts complex in laguna/
Eleandre M. Erlano and Shaira C. Luzon.--
- Manila: Technological University of the Philippines, 2025.
- x, 289pages: 29cm.
Bachelor's thesis
College Of Architecture and Fine Arts.--
Includes bibliographic references and index.
Laguna is a province in Region IV-A CALABARZON. The province is celebrated for its rich cultures, festivities, natural endowments, and traditional crafts passed down through generations such as wood carving, embroidery, weaving, and papier-mâché. Despite CALABARZON leading the Philippines in tourist arrivals, Laguna has the fewest visitors among its provinces, revealing untapped potential in its cultural and tourism sectors. This study proposes a Handicrafts Complex in Laguna to preserve its traditional crafts, support artisans, and attract more tourists. Using a quantitative descriptive research method, the study gathered data through surveys, interviews, and on-site observations involving artisans, residents, and tourists, which were gathered and examined to provide an analysis. The researchers conducted feasibility studies which included financial, legal, and cultural analyses to form the basis for the design proposal of the complex. Behavioral analysis and spatial interrelationships were also considered to create a functional and engaging layout, suited to the needs of the users. The proposed complex features spaces for workshops, exhibits, and retail, addressing key challenges such as declining youth interest, limited market access, and competition from mass-produced goods. It aims to promote cultural awareness, enhance tourism, and support Laguna’s artisans and MSMEs by providing a sustainable platform for skill transfer, product display, and visitor interaction. By aligning with local development plans, the project seeks to
strengthen Laguna’s cultural identity, increase tourist arrivals, and ensure the survival of its craft traditions for future generations.
Traditional crafts Cultural heritage Tourist arrivals