Bailey, Sarah, 1976-

Visual merchandising for fashion / Sarah Bailey and Jonathan Baker. - 192 pages : color illustrations ; 20 cm. - Basics fashion management . - Basics fashion management. .

Includes index.

Introduction -- Chapter 1: The customer experience -- Chapter 2: Display design basics -- Chapter 3: Space planning principles -- Chapter 4: Displaying merchandise -- Chapter 5: Research and design -- Chapter 6: The future of visual merchandising.

9781350108295 (paperback)


Fashion merchandising.
Display of merchandise.

HF 6161 / C44 B35 2018