Bi-scriptual : typography and graphic design with multiple script systems / [edited by] Ben Wittner, Sascha Thoma, Timm Hartmann.

Contributor(s):

Material type: Text

TextLanguage: English Publisher: Salenstein : Niggli, 2019Publisher: �2019Edition: 1st editionDescription: 318 pages illustrations (some colour) 32 cmContent type:

text
still image

Media type:

unmediated

Carrier type:

volume

ISBN:

9783721209822
3721209826

Subject(s):

DDC classification:

686.2/2 23

LOC classification:

Z 246 B57 2019

Contents:

Foreword : Script is language is communication / Ben Wittner -- Preface : Expanding possibilities of type design today / Peter Bil'ak -- Working bi-scriptual / Huda Smitshuijzen AbiFar�s -- Arabic / Lara Captan, Kristyan Sarkis -- Cyrillic / Eugene Yukechev -- Devanagari / Viabhav Singh -- Greek / Gerry Leonidas -- Hangul / Jeongmin Kwon -- Hanzi / Keith Tam -- Hebrew / Liron Lavi Turkenich, Adi Stern -- Kanji/Hirangana/Katakana / Mariko Takagi.

Summary: As a result of globalization and increased interaction across countries and cultures, multilingualism is becoming increasingly important all around the world. Script, as the most important conveyor of confirmation, plays a major role in this development. Designers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems. At first, 'Bi-Scriptual' discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communication. Following a general section on the practical application of bilingual design, experts of the concerned languages compare eight writing systems with the Latin script. This part also contains topical interviews and practical examples of more than 100 designers that show the various possibilites of creating designs incorporating different writing systems side by side.

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Holdings
Item type	Current library	Shelving location	Call number	Status	Date due	Barcode
Book	TUP Manila Library	General Circulation Section-GF	Z 246 B57 2019 (Browse shelf(Opens below))	Available		P00033577

"A project by Eps51"--colophon.

Includes bibliographical references and index.

As a result of globalization and increased interaction across countries and cultures, multilingualism is becoming increasingly important all around the world. Script, as the most important conveyor of confirmation, plays a major role in this development. Designers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems. At first, 'Bi-Scriptual' discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communication. Following a general section on the practical application of bilingual design, experts of the concerned languages compare eight writing systems with the Latin script. This part also contains topical interviews and practical examples of more than 100 designers that show the various possibilites of creating designs incorporating different writing systems side by side.

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