000 02707ntm a2200313 i 4500
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008 240307s2023 |||a|||| abm| 00| 0 eng d
040 _aTUPM
_beng
_cTUPM
_erda
050 _aBTH QA 76
_bC78 2023
100 1 _aCruz, Kurt Dominic S.
245 1 0 _aLAHI Creations :
_bDevelopment of Chatbot Tool for E-Commerce Platform /
_cKurt Dominic S. Cruz, Jhan Paul G. Lacsamana, Jay-Vee G. Mendoza, Fritz Jherald R. Sevilla.
264 _aManila :
_bTechnological University of the Philippines,
_c2023.
300 _aix, 106 pages :
_billustrations ;
_c29 cm. +
_e1 CD-ROM (4 3/4 in.)
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aThesis (Undergraduate)
502 _aCollege of Science --
_bBachelor of Science in Computer Science,
_cTechnological University of the Philippines,
_d2023.
504 _aIncludes bibliographical references.
520 3 _aThis study focused on the development of a chatbot within the e-commerce platform of LAHI Creations, a unique brand operating in the digital market. The aim of the research was to improve user experience, customer engagement, and support by developing a chatbot suited to LAHI Creations' specific needs and goals. The study began by examining the current difficulties that customers of LAHI Creations are facing, such as the restricted options for support, difficulty in finding information, and the impersonal interactions. It aimed to improve client retention, hasten order processing, and promote brand loyalty by overcoming these challenges through the development of chatbots. The development process included the design and implementation of a chatbot with functionalities such as real-time customer support, personalized product recommendations, and optimized order processing. The chatbot was designed to be aligned with LAHI Creations' brand personality and values, ensuring a consistent and engaging user experience. Throughout the project, the researchers applied the Waterfall methodology. Compatibility and usability tests were carried out and the project was evaluated by IT experts and users of the e-commerce platform. The results showed that the tool is usable, having received a grand weighted average of 3.58 described as "Highly Acceptable" from 20 respondents which means the developed tool improved the user experience in using e-commerce platforms.--Author's Abstract.
650 _aElectronic commerce
_xComputer programs.
650 _aLAHI Creations.
700 1 _aLacsamana, Jhan Paul G.
700 1 _aMendoza, Jay-Vee G.
700 1 _aSevilla, Fritz Jherald R.
942 _2lcc
_cBTH COS
_n0
999 _c28561
_d28561