000			01930nam a22002777a 4500
003			OSt
005			20251006101517.0
008			251006b |||||||| |||| 00| 0 eng d
040			_cTUPM _erda
100			_aEnriquez, Given Grace A. _d2024 _eAuthor
245			_aKwentong Supremo: _bKwentong Barbero Istorya ng mga Gwapo A Promotional Advertisement Campaign for Supremo Barbershop/ _c Given Grace A. Enriquez
260			_aManila: _bTechnological University of The Philippines, _c2024.
300			_aviii, 151pages _c29cm
336			_2rdacontent
337			_2rdamedia
338			_2rdacarrier
500			_aBachelor's Thesis
502			_aCollege of Architecture and Fine Arts: _bBachelor of Fine Arts.-- _cTechnological University of The Philippines, _d2024.
504			_aIncludes bibliographic references and index.
520			_aThis research encompasses the promotional materials for Supremo Barbershop. The researchers assessed the materials that will further help the business to grow and be known in the industry. Using the Pearson Coefficient Method, the study has shown that good service is what the customers usually look for when trying a new shop, but friendly encounters with the employee is one of the reasons why they stay. This paper has also solved the lack of Supremo’s publicity by conducting an event held at Sta. Ana, Manila, utilization of customers’ experience for attracting and promoting the brand through word-of-mouth marketing, and giving out mini pomades, stickers, and flyers as part of marketing collateral. “Kwentong Supremo: Kwentong Barbero, Istorya Ng Mga Gwapo” Television Commercial tells the cycle of interaction in a barbershop. The experience that the customer encounters becomes a variable for the promotion of the brand,
650			_2Gwapo
650			_2Barbero
650			_2Kuwento
700			_aIrish Nicole, F. Mislos _d2024
942			_2lcc _cBTH CAFA _n0
999			_c30821 _d30821