000			03040nam a2200313 i 4500
003			OSt
005			20240801131607.0
007			ta
008			220815s2019 flua b 001 0 eng d
020			_a9780367075347 (paperback)
040			_aNhCcYBP _beng _erda _cTUP-M _dTUPM
050		0	_aNC _b997 H84 2019
100	1		_aHughes, Katherine A., _eauthor.
245	0	0	_aGraphic design : _blearn it, do it / _cKatherine A. Hughes.
264		1	_aBoca Raton : _bCRC Press, _c©2019.
300			_axvi, 406 pages : _bcolor illustrations ; _c23 cm.
336			_atext _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
504			_aIncludes bibliographical references and index.
505	0		_a<P>Breaking Down Design. Implementing the Principles of Design. Color in Design. Defining the Project: 5W1H. Output & File Properties. Getting Started in Photoshop. Photoshop Continued -- Layers & Type. Digital Photography in Design. Photo Editing in Photoshop. Typography in Design. Introduction to Illustrator. Page Layout (SIngle or Multipage Document). Introduction to InDesign. InDesign Continued. Portfolio/Bringing It All Together.</P>
520			_aGraphic Design: Learn It, Do It is an introduction to the fundamentals of graphic design and the Adobe Creative Cloud applications used to put these concepts into practice. This book is intended for production-oriented audiences, those interested in the what, why and how of graphic design. The "what" is effective graphic design, a visual solution created using the design principles that stands out in a crowded marketplace. This discussion includes color theory, typography and page layout. Focus on the "why" of design begins with the reasons why we communicate. Attention is paid to the purpose of the visual solution and to its audiences. The conversation highlights output options (print vs. onscreen) and their related file properties. The "how" of design addresses the stages of production and use of Adobe Photoshop CC, Illustrator CC and InDesign CC to translate an idea into a visual solution. Following an overview of each application and its uses, step-by-step exercises are provided to foster familiarity with each application's workspace and its tools. These exercises provide opportunities to implement the design principles and to produce examples of work for a design portfolio. Key Features: Content based on over a decade's worth of experience teaching graphic design Contemporary examples and online references Guided exercises for working in the Adobe Creative Cloud applications, Photoshop CC, Illustrator CC and InDesign CC Accompanying exercise files and supporting materials available for download from the book's companion website Discussion questions and activities included at the end of chapters to expand the presented topics
650	1	0	_aGraphic arts.
650	1	0	_aGraphic design (Typography).
650	1	0	_2Computer graphics.
650	1	0	_aAdobe Photoshop.
650	1	0	_aPhotography _xDigital techniques.
942			_2lcc _cBK
999			_c3157 _d3157