000 02767cam a22004098i 4500
001 20846074
003 OSt
005 20240730145555.0
008 190211s2019 nju 001 0 eng
010 _a 2018057452
020 _a9781119548218 (hardback)
020 _z9781119548966 (ebk)
020 _z9781119548980 (ebk)
040 _aDLC
_beng
_erda
_cTUPM
042 _apcc
050 0 _aHD
_b30.28 M37 2019
084 _aBUS000000
_2bisacsh
100 1 _aMarr, Bernard,
_eauthor.
245 0 0 _aArtificial intelligence in practice :
_bhow 50 successful companies used artificial intelligence to solve problems /
_cBernard Marr.
250 _aFirst Edition.
263 _a1903
264 1 _aHoboken :
_bWiley,
_c2019.
300 _a viii, 340 pages ;
_c23 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes index.
505 0 _aMachine generated contents note: Acknowledgments About the Author Introduction Part 1--AI Trailblazers Chapter 1 Alibaba Chapter 2 Alphabet / Google Chapter 3 Amazon Chapter 4 Apple Chapter 5 Baidu Chapter 6 Facebook Chapter 7 IBM Chapter 8 JD.com Chapter 9 Microsoft Chapter 10 Tencent Part 2--Retail, consumer goods and food & beverage companies Chapter 11 Burberry Chapter 12 Coca Cola Chapter 13 Dominos Chapter 14 Kimberly Clark Chapter 15 McDonalds Chapter 16 Samsung Chapter 17 Starbucks Chapter 18 Stichfix Chapter 19 Unilever Chapter 20 Walmart Part 3--Media, entertainment and telecom companies Chapter 21 Disney Chapter 22 Instagram Chapter 23 LinkedIn Chapter 24 Netflix Chapter 25 Press Association Chapter 26 Spotify Chapter 27 Telefonica Chapter 28 Twitter Chapter 29 Verizon Chapter 30 Viacom Part 4 - Services, financial and healthcare companies Chapter 31 American Express Chapter 32 Elsevier Chapter 33 Entrupy Chapter 34 Experian Chapter 35 Harley Davidson Chapter 36 Hopper Chapter 37 Infervision Chapter 38 Mastercard Chapter 39 Salesforce Chapter 40 Uber Part 5--Manufacturing, automotive, aerospace and industry 4.0 companies Chapter 41 BMW Chapter 42 GE Chapter 43 John Deere Chapter 44 Kone Chapter 45 Mercedes Benz Chapter 46 NASA Chapter 47 Shell Chapter 48 Siemens Chapter 49 Tesla Chapter 50 Volvo Part 6--Final Words and AI Challenges Chapter 51 Final Words and AI Challenges Index.
650 1 0 _aBusiness planning.
650 1 0 _aArtificial intelligence.
650 1 0 _aInformation technology
_xManagement.
650 1 0 _aBUSINESS & ECONOMICS / General.
_2bisacsh
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK
999 _c3520
_d3520