| 000 | 00909nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 44208EC24BE8454CA73A9ED1C235C922 | ||
| 003 | OSt | ||
| 005 | 20240718131903.0 | ||
| 008 | 210603s19uu 000 0 eng d | ||
| 010 | _a90033584 | ||
| 020 | _a0813800730 (alk.paper) | ||
| 040 | _cTUPM | ||
| 050 |
_aHF 6146 _bZ45 1984 |
||
| 100 | 1 | _aZiegler, Sherilyn K. | |
| 245 | 0 | 0 |
_aBroadcast advertising : _ba comprehensive working textbook / _cSherilyn K. Ziegler, Herbert H. Howard. |
| 250 | _aSecond edition. | ||
| 260 |
_aNew York : _bJohn Wiley & Sons, _cc1984. |
||
| 300 |
_aix , 348 pages : _billustrations ; _c29 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 1 | 0 |
_aBroadcast advertising _zUnited States. _2sears |
| 700 | 1 | _aHoward, Herbert H. | |
| 942 |
_2lcc _cBK |
||
| 999 |
_c4623 _d4623 |
||