Public relations worktext : a writing and planning resource /
Zappala, Joseph M.
Public relations worktext : a writing and planning resource / by Joseph M. Zappala and Ann R. Carden. - 2nd. ed. - Mahwah, New Jersey and London : Lawrence Erlbaum Associates, Publishers, 2004. - xv, 350p. : illus. ; 23.5cm.
Rev. ed. of: Public relations workbook / Raymond Simon, Joseph M. Zappala. c1998. Variant title: Public relations workbook.
Includes appendix and indices.
All Grades
0805842632 (pbk. : alk. paper)
2003023118
Business writing.
Public relations.
HM 1221 / Z37 2004
Public relations worktext : a writing and planning resource / by Joseph M. Zappala and Ann R. Carden. - 2nd. ed. - Mahwah, New Jersey and London : Lawrence Erlbaum Associates, Publishers, 2004. - xv, 350p. : illus. ; 23.5cm.
Rev. ed. of: Public relations workbook / Raymond Simon, Joseph M. Zappala. c1998. Variant title: Public relations workbook.
Includes appendix and indices.
All Grades
0805842632 (pbk. : alk. paper)
2003023118
Business writing.
Public relations.
HM 1221 / Z37 2004