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ABC's of relationship selling through service /

Futrell, Charles.

ABC's of relationship selling through service / Charles M. Futrell. - 10th edition - Boston : McGraw-Hill Irwin, c2009. - xxxii, 524 pages : illustrations ; 26 cm.

Includes bibliographical references (p. 512-515) and index.

This textbook focuses on taking care of the customer through exceptional customer service.

ISBN: 9780073380995 (alk. paper) 0073380997 (alk. paper)

Subjects--Topical Terms:
Selling.

LC Class. No.: HF 5438.25 / F868 2009

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