MARC details
| 000 -LEADER |
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| fixed length control field |
02246aam a2200265 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20240805153326.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
220519s2018 enka 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781474240888 (paperback) |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
TUPM |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
TUPM |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
TR 679 |
| Item number |
W47 2018 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Werner, Thomas, |
| Relator term |
author. |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
The fashion image : |
| Remainder of title |
planning and producing fashion photographs and films / |
| Statement of responsibility, etc. |
Thomas Werner. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
London, UK ; |
| -- |
New York, NY, USA : |
| Name of producer, publisher, distributor, manufacturer |
Bloomsbury Visual Arts, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2018. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
[256] pages : |
| Other physical details |
color illustrations, still images ; |
| Dimensions |
27 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
still image |
| Source |
rdacontent. |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia. |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
"At the intersection of strong technical skills, a deep sense of creativity, and business savvy, lies the fashion photographer. There are few careers that are as exciting, or creatively and professionally demanding - particularly now that fashion photographers must now master both still and moving imagery. At this transformative time in the industry, The Fashion Image offers a practical and conceptual road map to success. Great fashion imagery, whether still or moving, consists of more than casting, make-up, styling, lighting, teamwork and the other technical and pre- and post-production issues. Photographers must also consider the movement of the garment, the turn of a head or a well-timed gesture, the viewer and model's gaze, the personality of the model, and the social and commercial concepts that the image defines. In addition to this, a talented fashion photographer must also understand the designer's brand, and how to articulate that brand concept to a target audience through evolving channels of distribution. Photographer and educator Thomas Werner guides you through each of these key concepts as you begin creating your own creative commercial imagery. With interviews and insights with designers, stylists, agency heads and photographers, as well as sample assignments to help you hone your skills, this is a unique entree into the world of professional fashion photography."-- |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Fashion photography. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Book |