E-commerce management : text and cases / (Record no. 29075)

MARC details
000 -LEADER
fixed length control field 01441nam a22002777a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241116152505.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241116b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789393884046
040 ## - CATALOGING SOURCE
Original cataloging agency TUPM
Language of cataloging eng
Transcribing agency -
Modifying agency -
Description conventions rda
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5548.32
Item number E36 2022
245 ## - TITLE STATEMENT
Title E-commerce management : text and cases /
Statement of responsibility, etc. edited by B.R. Sharma.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New Delhi, India :
Name of producer, publisher, distributor, manufacturer Random Publications,
Date of production, publication, distribution, manufacture, or copyright notice c2022.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 345 pages :
Other physical details illustrations ;
Dimensions 24 cm
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliography and index
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note 1. Electronic Commerce 1 -- 2. The World of E-Retailing and E-Retailing Management 29 -- 3. Development of E-commerce Technology 74 -- 4. E-shopping for Consumers 110 -- 5. The Digital Retailer and Customer Relationship Management 156 -- 6. E-Commerce and E-Business Management 173 -- 7. The Role of Marketing Database Management 220 -- 8. Multi-Channel Coordination and E-Business 239 -- 9. Management Information System 302 -- Bibliography 342 -- Index 344.
520 ## - SUMMARY, ETC.
Summary, etc. "It is hoped that it would work as a very important source of information for the student of commerce, taxation and management".
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element E-Commerce
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     TUP Manila Library TUP Manila Library General Circulation Section-GF 07/16/2024 Serv Enterprises 5687.00 34079   HF 5548.32 E36 2022 P00034079 11/16/2024 5687.00 07/16/2024 Book



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