MARC details
| 000 -LEADER |
| fixed length control field |
03214cam a22004577i 4500 |
| 001 - CONTROL NUMBER |
| control field |
20617690 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20231019114332.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
180806s2018 njua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2017278101 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
1119129753 |
| Qualifying information |
(hardcover) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781119129752 |
| Qualifying information |
(hardcover) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC)ocn951645184 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
YDXCP |
| Language of cataloging |
eng |
| Transcribing agency |
TUPM |
| Description conventions |
rda |
| Modifying agency |
BTCTA |
| -- |
BDX |
| -- |
TOH |
| -- |
OCLCQ |
| -- |
OCLCO |
| -- |
VMC |
| -- |
OCLCO |
| -- |
CLE |
| -- |
OCLCF |
| -- |
FIE |
| -- |
DLC |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
lccopycat |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HD 30.215 |
| Item number |
I87 2018 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Isson, Jean Paul, |
| Dates associated with a name |
1971- |
| Relator term |
author. |
| 245 00 - TITLE STATEMENT |
| Title |
Unstructured data analytics : |
| Remainder of title |
how to improve customer acquisition, customer retention, and fraud detection and prevention / |
| Statement of responsibility, etc. |
Jean Paul Isson. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Hoboken, New Jersey : |
| Name of producer, publisher, distributor, manufacturer |
Wiley, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2018] |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxiii, 408 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
24 cm |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Chapter 1: The Age of Advanced Business Analytics -- Chapter 2: Unstructured Data Analytics: The Next Frontier of Analytics Innovation -- Chapter 3: The Framework to Put UDA to Work -- Chapter 4: How to Increase Customer Acquisition and Retention with UDA -- Chapter 5: The Power of UDA to Improve Fraud Detection and Prevention -- Chapter 6: The Power of UDA in Human Capital Management -- Chapter 7: The Power of UDA in the Legal Industry -- Chapter 8: The Power of UDA in Healthcare and Medical Research -- Chapter 9: The Power of UDA in Product and Service Development -- Chapter 10: The Power of UDA in National Security -- Chapter 11: The Power of UDA in Sports -- Chapter 12: The Future of Analytics. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
Unstructured Data Analytics provides an accessible, non-technical introduction to the analysis of unstructured data. Written by global experts in the analytics space, this book presents unstructured data analysis (UDA) concepts in a practical way, highlighting the broad scope of applications across industries, companies, and business functions. The discussion covers key aspects of UDA implementation, beginning with an explanation of the data and the information it provides, then moving into a holistic framework for implementation. Case studies show how real-world companies are leveraging UDA in security and customer management, and provide clear examples of both traditional business applications and newer, more innovative practices... |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Management |
| General subdivision |
Statistical methods. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Database management. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Big data. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Data mining. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Customer relations. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Big data. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01892965 |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Customer relations. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00885533 |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Data mining. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00887946 |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Database management. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00888037 |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Management |
| General subdivision |
Statistical methods. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01007232 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
copycat |
| d |
2 |
| e |
ncip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Book |