Marketing management / (Record no. 406)

MARC details
000 -LEADER
fixed length control field 00998nam a2200277 a 4500
001 - CONTROL NUMBER
control field 1A55033BA5F94A4FAE315BEF71CC0E35
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240729164641.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050408s19uu 000 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002022481
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130336297
040 ## - CATALOGING SOURCE
Transcribing agency TUPM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.13
Item number K64 2003
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 00 - TITLE STATEMENT
Title Marketing management /
Statement of responsibility, etc. Philip Kotler
250 ## - EDITION STATEMENT
Edition statement 11th. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle, New Jersey :
Name of publisher, distributor, etc. Pearson Education, Inc.,
Date of publication, distribution, etc. 2003.
300 ## - PHYSICAL DESCRIPTION
Extent 1 v., [various pagings] :
Other physical details col. illus. ;
Dimensions 25cm.
500 ## - GENERAL NOTE
General note Various multi-media intructional aides, including a website, are available to supplement the text.
520 ## - SUMMARY, ETC.
Summary, etc. Includes image credits and indices.
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing--Management.
Source of heading or term sears
856 4# - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="www.prenhall.com/marketing">www.prenhall.com/marketing</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     TUP Manila Library TUP Manila Library General Circulation Section-GF 03/03/2005 Fund 164 1150.00 26622   HF 5415.13 K64 2003 P00026622 05/27/2023 1150.00 03/03/2005 Book



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