Consumer behavior and marketing strategy. / J. Paul Peter, Jerry C. Olson.
Material type:
TextPublication details: Boston : McGraw-Hill/Irwin, c2008.Edition: 8th. edDescription: xix , 555 p. : ill., map ; 27 cmISBN: - 9780071259354
- HF 5415.3 P46 2008
| Item type | Current library | Shelving location | Call number | Status | Date due | Barcode |
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TUP Manila Library | Available | ||||
Book
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TUP Manila Library | General Circulation Section-GF | HF 5415.3 P46 2008 (Browse shelf(Opens below)) | Available | P00029454 |
Cover Title; Consumer behavior & marketing strategy. Includes bibliographical references (p. 499-528) and indexes.
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