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Marketing research : measurement and method : a text with cases / Donald S. Tull, Del I. Hawkins.

By: Contributor(s): Material type: TextTextPublication details: New York : Macmillan, c1980.Edition: 2d edDescription: xvii, 796 p. : ill. ; 25 cmISBN:
  • 0024217603
  • 0029796407 (International ed.)
Subject(s): DDC classification:
  • 658.8/35
LOC classification:
  • HF 5415.2 T83 1980
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Item type Current library Shelving location Call number Status Date due Barcode
Book Book TUP Manila Library General Circulation Section-GF HF 5415.2 T83 1980 (Browse shelf(Opens below)) Available D00024226

Includes bibliographical references and index.

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