MARC details
| 000 -LEADER |
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| fixed length control field |
01930nam a22002777a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20251006101517.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
251006b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE |
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| Transcribing agency |
TUPM |
| Description conventions |
rda |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Enriquez, Given Grace A. |
| Dates associated with a name |
2024 |
| Relator term |
Author |
| 245 ## - TITLE STATEMENT |
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| Title |
Kwentong Supremo: |
| Remainder of title |
Kwentong Barbero Istorya ng mga Gwapo A Promotional Advertisement Campaign for Supremo Barbershop/ |
| Statement of responsibility, etc. |
Given Grace A. Enriquez |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Place of publication, distribution, etc. |
Manila: |
| Name of publisher, distributor, etc. |
Technological University of The Philippines, |
| Date of publication, distribution, etc. |
2024. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
viii, 151pages |
| Dimensions |
29cm |
| 336 ## - CONTENT TYPE |
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| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
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| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
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| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
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| General note |
Bachelor's Thesis |
| 502 ## - DISSERTATION NOTE |
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| Dissertation note |
College of Architecture and Fine Arts: |
| Degree type |
Bachelor of Fine Arts.-- |
| Name of granting institution |
Technological University of The Philippines, |
| Year degree granted |
2024. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographic references and index. |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
This research encompasses the promotional materials for Supremo Barbershop. The<br/>researchers assessed the materials that will further help the business to grow and be known in the<br/>industry. Using the Pearson Coefficient Method, the study has shown that good service is what the<br/>customers usually look for when trying a new shop, but friendly encounters with the employee is<br/>one of the reasons why they stay. This paper has also solved the lack of Supremo’s publicity by<br/>conducting an event held at Sta. Ana, Manila, utilization of customers’ experience for attracting<br/>and promoting the brand through word-of-mouth marketing, and giving out mini pomades,<br/>stickers, and flyers as part of marketing collateral.<br/>“Kwentong Supremo: Kwentong Barbero, Istorya Ng Mga Gwapo” Television Commercial tells<br/>the cycle of interaction in a barbershop. The experience that the customer encounters becomes a<br/>variable for the promotion of the brand, |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Source of heading or term |
Gwapo |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Source of heading or term |
Barbero |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Source of heading or term |
Kuwento |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Irish Nicole, F. Mislos |
| Dates associated with a name |
2024 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Bachelor's Thesis CAFA |
| Suppress in OPAC |
No |