Public relations worktext : a writing and planning resource / by Joseph M. Zappala and Ann R. Carden.
Material type:
TextPublication details: Mahwah, New Jersey and London : Lawrence Erlbaum Associates, Publishers, 2004.Edition: 2nd. edDescription: xv, 350p. : illus. ; 23.5cmISBN: - 0805842632 (pbk. : alk. paper)
- HM 1221 Z37 2004
| Item type | Current library | Shelving location | Call number | Status | Date due | Barcode |
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TUP Manila Library | General Circulation Section-GF | HM 1221 Z37 2004 (Browse shelf(Opens below)) | Available | P00026657 |
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| HM 1221 N49 2017 Public relations writing strategies & structures/ | HM 1221 S77 2009 Strategic planning for public relations / | HM 1221 T47 2018 Theory, practice and techniques in public relations | HM 1221 Z37 2004 Public relations worktext : a writing and planning resource / | HM 1261 A78 2017 The art and Science of leadership | HM 1271 S56 2022 Multiculturalism : the political theory of diversity today/ | HN 57 S623 1981 The social fabric / |
Rev. ed. of: Public relations workbook / Raymond Simon, Joseph M. Zappala. c1998. Variant title: Public relations workbook.
Includes appendix and indices.
All Grades
Provides the fundamental knowledge required for public relations writing as well as the critical writing practice.
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